DOOH

Utilizing our proprietary geospatial algorithms we make it easier to plan, activate and measure DOOH media. Target by venue type, location, POI, brand affinity, and our unique segments generated by our Cookieless Media Planner. Better reporting, more flexible reporting make DOOH work with your other digital buys. We can extend or sync DOOH with, FB / Instagram, Snap, or the DSP of your choice.



Unlock over 90 unique venue types



Transparent reporting with campaign playback functionality.

Custom DOOH Campaign

Problem: Client wants to target all the DOOH screens along I-70 in Georgia.

Solution: Using Goldfish Ad's Planning software, easily geo-fence the desired area. Quickly generate line items and get media avails.

Summary: More access to data, more control of your campaigns, and more transparency. Combine and adjust over 500 audiences we make available in for DOOH and use our custom geofencing functionality to pinpoint the right DOOH screens for you.

Demo our Cookieless Planning Tool




Extend Facebook Campaigns to DOOH

Problem: The client is running Social Media campaigns and wants to extend reach into the real world.

Solution: Goldfish Ads, plugs into the Facebook API and ranks DOOH boards based on how well they index for the client's Facebook audience.

Summary: Unlock new data sets from your social campaigns to extend reach into the real world.




Custom POI Targeting

Problem: Client wants to target DOOH screens near certain POIs, and version the creative.

Solution: Using Goldfish Ad's Planning software, easily geo-fence the desired area. During media execution Goldfish can version the creative for each Geofence. For example, each geofence specifies the distance to the POI.

Summary: Goldfish's planning tool makes it easy to geofence and version creative across many DOOH screens.




Extend DOOH into Social

Problem: Client wants to extend their DOOH campaign into Facebook, Snapchat, and Google Ads.

Solution: With our Sync Tool you can:

  1. Select your DOOH campaign
  2. Adjust your geofence radius
  3. Select your activation channels
  4. Match up DOOH reporting with other working meida

Summary: We make it easy to extend DOOH campaigns into other working media like Facebook, Snapchat, and Google Ads.